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Legal

Privacy Policy

Last updated: 18 February 2026

1. Who we are

TheLakesGuide.co.uk is operated by Churchtown Media, a digital media company based in the UK.

We are committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Contact: hello@churchtownmedia.co.uk

2. What data we collect

Contact forms

Your name, email address, and message contents when you use our contact or business enquiry forms.

Business listing submissions

Business name, address, phone number, website URL, and description when you claim or submit a listing.

Billing information

Handled entirely by Stripe, our payment processor. We do not store or have access to card details.

Usage data

Privacy-friendly, cookieless page view analytics via Plausible. No personal data or IP addresses are collected or stored.

Cookies

See section 6 below for full cookie details.

3. Why we collect it (legal basis)

PurposeLegal basis
Contact enquiriesLegitimate interest and your consent
Business listingsPerformance of a contract (your listing agreement)
Payment processingPerformance of a contract
AnalyticsLegitimate interest in understanding site usage

4. How long we keep it

  • β†’ Contact form submissions: 12 months
  • β†’ Business listing data: for the duration of your listing plus 6 months
  • β†’ Analytics data: aggregated, no personal data retained (Plausible Analytics)

5. Third parties we share data with

Plausible (Analytics)

Privacy-friendly, cookieless analytics. All data is aggregated and processed in the EU. No personal data is collected.

Stripe

Payment processing for paid business listings. Subject to Stripe's own privacy policy.

Vercel

Website hosting infrastructure. Data is processed in UK/EU-region data centres where possible.

We do not sell your personal data to any third party.

6. Cookies

TypePurposeRequired?
EssentialSite functionality (session, security)Yes
Analytics (Plausible)Understanding how visitors use the siteNo (cookieless, no consent needed)

No advertising or cross-site tracking cookies are used.

7. Your rights

Under UK GDPR you have the right to:

Access your personal data
Correct inaccurate data
Request deletion of your data
Object to or restrict processing
Data portability
Withdraw consent at any time

To exercise any of these rights, email hello@churchtownmedia.co.uk. You may also lodge a complaint with the Information Commissioner's Office (ICO).

8. Cookies

We use cookies and similar tracking technologies to operate the site and support affiliate revenue when you click through to partner booking sites. Plausible Analytics is cookieless by design and does not require consent.

CategoryPurposeConsent required
NecessarySession management and security.No β€” always active
AnalyticsPlausible Analytics: aggregated page views, traffic sources, device types. Privacy-friendly and cookieless.No (does not require consent)
Marketing / AffiliateBooking.com and other affiliate partner tracking cookies. Set when you click through to a partner booking site.Yes (optional)

Affiliate cookies are set by partner sites (e.g. Booking.com) when you click through from our links. You can control cookies via your browser settings.

9. Changes to this policy

We may update this policy from time to time. When we do, we will update the β€œlast updated” date at the top of this page. Continued use of the site constitutes acceptance of the updated policy.